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Original characters · Stories, songs and little adventures

Bold Beasties
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A smiling child wearing a white Madge What If We Pretend T-shirt, with the whole meerkat and open book showing a yellow umbrella and blue paper boat.

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Madge What If We Pretend — Kids Softstyle Tee

£14.99

Open a book. Where shall we go?

An umbrella on one page, a paper boat on the other: Madge the Meerkat has a story full of possibilities. Her golden fur, cosy orange scarf and curious upward glance bring What If We Pretend to life on a tee for little imaginations.

Madge’s world has room for big ideas and small worries together. You do not have to be the loudest voice in the story to have a place in it.

Made for everyday adventures
  • Children’s classic-fit, short-sleeve crew-neck T-shirt, sizes XS–XL.
  • Lightweight 150 g/m² fabric. Solid colours are 100% ring-spun cotton; Sport Grey is 90% cotton and 10% polyester.
  • Ribbed collar, taped shoulders and a body without side seams.
  • Large whole-character print on the front; plain back.
  • Printed Bold Beasties inner-neck branding alongside the garment’s size and care information.
  • Colour and size availability varies. White may appear slightly off-white.
Find their fit

Compare these flat garment measurements with a favourite tee that fits. Width is across the chest; length is from shoulder to hem. Artwork scales down on smaller sizes.

  • XS: width 35.56 cm; length 45.72 cm.
  • S: width 40.64 cm; length 52.07 cm.
  • M: width 43.18 cm; length 55.88 cm.
  • L: width 45.72 cm; length 59.69 cm.
  • XL: width 48.26 cm; length 63.50 cm.
Care

Machine wash at up to 40°C. Use non-chlorine bleach only if needed. Tumble dry on medium heat. Do not iron or dry clean. Follow the garment care label. Delivery options and charges appear at checkout.

  • Inspired by childhood worries and the friends who make them feel smaller.
    Created by A M Nichols

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Size

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